Survival and adaptation

Digital transformation in 2020

Adapting a business strategy in 2020

‘According to Darwin’s Origin of Species, it is not the most intellectual of the species that survives; it is not the strongest that survives; but the species that survives is the one that is able best to adapt and adjust to the changing environment in which it finds itself.’ Leon Megginson, Louisiana State University professor, 1963.

Digital transformation

Digital transformation is occurring in every industry and it is the most important journey that any company can embark on today. In recent times, some businesses have had their hand forced by the sudden need to get employees set up to work from home, accelerating a transformation journey that wasn’t due to take place for some time to come. As Megginson stated, the survivor is the one that can adapt and change. This survival and adaptation has never been more necessary than it has this year.

At the beginning of a transformation journey, the most important question to ask is, ‘What are the biggest problems we’re facing today?’ In asking this question, it’s possible to find the issues that are potentially holding a company back from achieving their goals. Once the problems have been identified, suitable technology can be found. This lessens the chances of the business buying into solutions that are not appropriate for their needs, that will then be forgotten about a few months after the project completes. Picking a technology first and then finding a problem it fixes is seldom successful.

A successful digital transformation relies on analysis of the business goals and strategy to reach them, which in turn gives optimum return on investment. Digital transformation is part of an ongoing journey towards continuous process improvement, involving the collaboration of people, processes and assets through the right technology. It’s doesn’t happen all at once, but instead gains speed and velocity over time as these people, processes and assets are fused to bridge the operations and IT gap.

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